The secret behind metrics

Reciprocal linking; again, it’s against Google’s guidelines to excessively link your site with others that then link back to you. This cross-linking is wrong; Google likes everything to appear natural and random. Link building is hard and getting high-quality links is a time-consuming process. If you’re tempted …

more ...

Clarification about SEM

But before that, let me make you familiar with digital marketing, Seo, and related terms. In business, every strategy and campaign must yield measurable, significant ROI. If it is something that won’t help grow your business, you won’t do it. Because the ROI from SEO is slow in …

more ...



The secret to engaged readers

For some reason, everyone thinks posting a blog on your own website will magically increase your SEO presence and make your website stronger. Google uses the date that a domain with which a document is registered may be used as an indication of the inception date of the document. Stop …

more ...

SEO stands for Search Engine Optimization

Over the last decade, Google has narrowed down its focus to ensure that it satisfies user experience at all cost. You have to create the best content for that niche topic. In order to do that you, not only do you have to provide incredible value to your readers, but …

more ...


Removing unnecessary plugins from Wordpress

The search engines attempt to measure the quality and uniqueness of a website’s content. One method they may use for doing this is evaluating the document itself. Longer sentences are hard to follow onscreen. When possible, break longer sentences into multiple shorter sentences. There have been a number of …

more ...

Use social media channels to expand your reach

Google automatically detects which pages answer the users’ query automatically and then display the top result as a featured snippet at the top of the page. This is Google’s way of trying to help users to quickly find what they want by providing them with a snippet of information …

more ...


Make a list of the problems you solve for ideal clients

Avoid elements that annoy visitors. You might think that a cool pop-up will make people sign up for your great e-book, but that popup might just as easily make them surf away from your site altogether. Keep in mind, when a searcher goes to your site, then quickly clicks the …

more ...

How Google's +1 Button Affects SEO

Digital marketing professionals understand the importance of SEO and the need to implement a proper strategy. However, only defining what those keywords are isn’t enough to improve your website’s search engine ranking. Research shows that data-heavy content gets linked much more frequently as compared to opinionated content. We …

more ...

Keep a strong focus on the one keyword phrase

Include the right rich snippets, don’t add schema.org markup just to inform Google about all the other stuff you do. External links are links from websites other than your own. Google relies heavily on external links to determine how good a post is. And this makes sense, doesn't …

more ...