The secret behind webmaster tools

The key to a successful list post is no more complicated than including a large number of quality items. If you imagine that building an optimized site is like cooking a meal, then keywords are the essential ingredients. What’s more; it’s totally free! Producing content that ranks well …

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Most of all, earn Google's trust

Websites with fresh content added on a regular basis are given more authority, and rank higher in the search results. Fresh content tells Google you are maintaining your website. Not all links are created equal. Some sites provide better SEO juice than others. Use long tail keywords that are very …

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Backlinks matter

Keep an eye on organic search and watch out for drops in search performance, attribute those drops to specific actions, and develop a game plan for recovery and beyond. Brand mentions and co-citations are also very important to Google, in determining the quality and usefulness of a particular web page …

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SEOs don't know if unnatural links work or not

It can take months to see a real impact from SEO, and if your site is fairly new (ie. you just launched and have little to no content), it will take even longer to see noticeable results. Make sure your site is up to par. Speed is critical; the user …

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Landing page experience

If you don't have a good handle on who the people are who are buying your products, how will your SEO consultant help you bring those people to your website? Know your audience surveys and your analytics software can help you get a better picture of your typical visitor or …

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Why Do SEOs Use Keyword Phrases?

Keywords are a critical component of the SEO strategy; optimizing your site for specific ones gives you the power to control which searches you rank for (and therefore who your target audience is). If you want to rank for a high-value, high-competition blockbuster phrase, don’t worry about it. Just …

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Organic search leads have a high close rate

Google offers another tool called Google Website Optimizer that allows you to run experiments to find what on-page changes will produce the best conversion rates with visitors. Links that are going from one page to another within the same domain are called internal links. The process itself is referred to …

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Librarians to marketers

Did you notice Google is offering fewer options for your search results to shine? It seems like Google regularly adds a new box to the search result pages that answers searchers’ questions immediately, without them having to click on anything. Numerous self-called experts are out there giving different tips and …

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SEO for Raw Traffic

Local SEO is the process of optimising your online content and presence to make it easier for local consumers to find your business when searching for the services you offer. After signing for a Google Analytics account, it is important to carefully set your Google Analytics so that all visitors …

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Make your site fast

If you’re new to the SEO game it's easy to be fooled into thinking that once you get the basics down it’s easy peasy, especially when you have a few small successes right away – you’ll get an inflated sense of ego and think “I got this!”. You …

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SEO competitor link profile analysis best practice

You can speed up the process of getting useful links by connecting with content curators. Another important factor is the way that the sites link to you, sites that use the rel=nofollow tag to link to you or sites that use a redirect to link to you will not …

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Make a concerted effort to keep up with backlink analysis

Dynamic serving takes a different approach. It uses server-side technology to serve a different version of your site to mobile users, depending on the way they access your site. The URL stays the same, but the files sent differ completely. While you want your sentences and paragraphs to be short …

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