Make a concerted effort to keep up with backlink analysis

Dynamic serving takes a different approach. It uses server-side technology to serve a different version of your site to mobile users, depending on the way they access your site. The URL stays the same, but the files sent differ completely. While you want your sentences and paragraphs to be short …

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SEO LSI keyword analysis best practice

Utilizing Social Media is a first step for many webmasters with nothing to offer, which is a reason why their young websites fail. Hitting up Facebook, Twitter, YouTube and other gathering places on the Internet is something you should wait to do, at least until your website has enough meat …

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Big Brands Burst to the Top

Domain to page relevancy means the page linking to your website is relevant to your domain. Join the communities and start building relationships with the members. Share your thoughts, answer questions and keep the conversation going. Google cares the most about editorial links, or links included in article body copy …

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Social media as a syndication platform

Many bloggers who have only recently started a blog or a website often struggle to understand what the term “backlink” means. Don’t use hidden text or links on your website to optimize your site for search engines. Some webmasters will try to make text or links invisible to visitors …

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Learn more about Page speed and SEO

More and more, search engines have begun to incorporate social context into their search results. There is no exact word count when we talk about the “long content.” There are studies showing 2,000+ word articles dominating the SERPs’ top for many competitive keywords. Employ keyword targeting. This is the …

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Use simple and obvious terms that are easy to understand

Google’s algorithms are always changing and updating, and increasingly there is more and more focus on the user — with the search engines favouring quality content over poorly written, keyword-stuffed pages. If a URL is too long then it misses out on the benefit of having any keywords within it …

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Actively seeking links can and should penalize your website

Today, semantic search has evolved even more, and search engines are better than ever at understanding query context and the relationships between words. Relevance is the key issue when choosing the right keywords. Keep in mind that the more specific and niche the keywords, the better. Technical SEO is the …

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Geolocation

A marketer who dives deep on this topic can find dozens of opportunities to enhance their listing and earn more traffic. Because these days, it’s not enough to rank. Make sure that every page has one call-to-action, so the goal of the page is clear. If you add multiple …

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Do a spring cleaning

You want to make sure the pages of your website provide great value and are optimized for the keywords you want to rank for. Of course, it is important to have a mobile-friendly website as well. The size of your images can have a big impact on your overall site …

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Checking for Links for SEO

Troubleshooting technical errors and ensuring that your website is always accessible is one of the biggest hurdles to manage when thinking about good SEO practices over time. Link building is often referred to as an integral part of any search engine optimisation campaign. A link to your website is simply …

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It’s time to revolutionize our approach to quality content

As touched upon before - backlinks are simply links from other websites directing viewers to your site. Search engines love these. Discover your LSI keywords and make sure you use these throughout your article. Particularly in the first paragraph of text, the body of content, for links anchor texts and in …

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There is a difference between SEO and SEM

Google’s algorithm takes into account users’ interactions and experience with a website based on how long they stay on a page and what webpage in the search results a user clicks on. Keyword Research is the first and foremost step that should come to your mind while beginning with …

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