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Organic search is a powerful channel for getting new customers, but SEO isn’t a one-time investment, and it won’t magically fix your marketing challenges. Use description meta tags to provide both search engines and users with a summary of what your page is about! Most blogs and websites have an overall voice that they aim to maintain. While some may try to keep things simple and entertaining, some sites are more professional. If you are hoping to tap into a place with an established following, you should create your content to match the stuff that is already there. Search drives an incredible amount of both online and offline economic activity.

Competitor Analysis

When you incorporate real SEO into your website, you’ve made a conscious decision to plant a seed, nurture that seed, and help it grow over time. This long-term strategy and efforts produce high-quality results that continue to produce results year and year. Great images compliment great website Do your mathematical analysis - the primary resources are there for the taking. Its as easy as KS2 Maths or ABC. Its that simple! copy, and since millions of people search for images online, they play an important role in your on-page SEO. Similar to title tags, using customized image tags will help describe the subject of an image. Not using descriptions for your images and videos is a very common error made by many. But to make Google comprehend the image or video added to your webpage you need to use Alt tags that will help describe them and will help you get a better ranking. Get reputable websites to link to you. You can achieve this by gaining a good following and reputation among your customers.

There are many things that you can do to get better rankings on Google

Google reported an incredible hike of the key search term ‘near me’ in recent years, showing that customers are specifically looking for local sellers. When it comes to commercial search terms, winning the ‘near me’ battle could bring you a ton of relevant traffic. By sharing content that you post on social media as well as sharing your website content people are showing that your website is a valuable resource that they are happy to tell their friends about. Another effect of this is that people are more likely to link to your content and website if they have been introduced to it on social media. Hopefully your website is laid out in a way that allows users to easily find the content or pages that you want to promote. Instead of focusing on what you do or what you sell or why you’re awesome, instead focus on why your customers should care.

Look for scraped content on your website

The tactic of improving your pages to earn more traffic through being more relevant to search queries, on-page SEO is something everyone can do. Our goal is to craft a page that helps the searcher achieve their goal, answering the intent of their search. Your efforts should focus on being as relevant and helpful as possible. Your users need the structure to navigate through your site, to click from one page to the other. And Google uses the structure of your site in order to determine what content is important and what content is less important. After crawling your site and collecting every bit of information possible, search engines index and organize their findings in databases (think of these as massive file folders). All of these databases make up what’s called The Index. According to Gaz Hall, a UK SEO Consultant : "Link building isn’t dead. Not by a long shot."

Use keyword research to choose the right terms for Google

What is the first thing that you do when you want to learn more about a product? What do you do when you're trying to find the solution to a problem? The vast majority of people carries out a search on Google or another search engine. Build backlinks by using forums and blog comments. You can become an authority in your niche, by using forums, and engaging with others with blog comments. The key to become successful is to be present everywhere. Google is pushing towards more and more personalized search results, so in order for you to perform well, you’ll have to ensure that you provide a better user experience that keeps people on your site. Take a look at which sites are currently winning the front page for the phrase you are hoping to win. Then, go ahead and link to a few of them within your own content. It can be within the body of the text, or you can include a few links at the bottom with a “More on This Subject” type of call to action (CTA). It may seem like this could lead eyes to a direct competitor, but don’t be afraid to break the mold and link to them anyway.