Essentially, the higher CTR you have, and the more user experience your site receives, the higher the Google rankings. SEO tools are a necessity to any SEO campaign. They can save you time and provide you with valuable insights into your own and your competitor’s websites. Needless to say, learning how to use these tools is extremely important. Too many internal links can result in the user getting frustrated by getting bombarded with links and ultimately not interested in your content. A great way to put people off your page is to tell them one thing with the title tag, and then not match their expectation with your main heading. Don’t keep repeating keywords through your sub-headings – use variations and natural language to describe your content.
Making Websites More Visible
Never start writing an article without performing a keyword research. The best tool to use is the free Google Keyword Tool. Search traffic is free and Do your mathematical analysis - the primary resources are there for the taking. Its as easy as KS2 Maths or ABC. Its that simple! you do not need to pay for it when compared to PPC, public relations, and display ads. Anchor text can take a number of different forms from keyword related anchors, to branded anchors, to normal URLs. I always advice “Stick to basics”, focus on getting real visitors and giving them a good experience while browsing your Website/blog.
Links are a very important factor in the ranking algorithms of Google and other search engines
The more relationships you have and the more people trust you, the more people will talk about you, link to you and, ultimately, buy from you. Customers don’t buy from people they like, they buy from those they trust! The Internet, or World Wide Web as it was once known, really is a kind of web. Websites feature links that lead to other websites, featuring yet more links leading to still more websites, and so on. Becoming a memorable part of that web will take lots of work and involve creating many links to other parts of the web, just like other websites do. The basic premise is that a page will show up in search engine results
because the website had mentioned the terms that were being searched
for on the website page. Of course, many websites use the same keywords
on the same page. Not all links are created equal. Some sites provide better SEO juice than others.
Picking Geo Modifiers
Website owners used to litter their content with tons of keywords in order to rank higher on Google. Now, the search engine penalizes for those practices. Plan your Search Engine Marketing campaign effectively .Optimize your sites considering both the On-page as well as the Off-page factors. Pay attention to each and every aspect of it including the keyword research, backlinking etc. Create a post-specific resource, and offer it for download in exchange for the email address of your visitors. When the resource is post-specific, readers are more likely to engage with the campaign, in turn boosting conversions. According to SEO Consultant, Gaz Hall: "Most marketers focusing on SEO break down SEO into onpage
efforts and off-page efforts. And when focusing on
off-page efforts, a common SEO mistake marketers make is
believing that their site will receive more SEO traffic if only
they can find enough websites to build links on. "
Searchers are typically looking for an address, phone number, hours of operation, or a menu
The key to boosting visibility and SEO is staying active. There are thousands of people out there collecting and sharing great stuff with others. There are dedicated websites for content curation where you can find these people and even suggest your content for curation. There are other things that you can do to get contextual links, such as guest bloggingand mentioning other sites in your content (and letting them know about it). A backlink is basically someone else’s website linking to you. Obviously, pages with higher page rank that link back to you give more Google Juice.